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ICA specialized certification Β· Value Creation

Business Model Design Certification

ICA specialized certification (IC-BSMD)

Turn a strategic position into a working business model, remove the parts that clash, and check it can pay its way.

⏱ 3 live hours 🌍 In person or live online πŸ… ICA certification badge πŸ“… Updated 11 November 2026
ICA Business Model Design specialized certification badge (IC-BSMD)
In short: Business Model Design (IC-BSMD) is a specialized certification from ICA, the International Certification Alliance (formerly ICAgile). In one session of 3 live hours, in person or live online, you turn a strategic position into a working business model, remove the parts that clash, and check it can pay its way. You earn a verified ICA certification badge that counts toward the ICA Product Management Professional Certification (ICP-PRD) and ICA Business Strategy Professional Certification (ICP-STR).

What you will be able to do

What we cover

TopicWhat you do
The parts of a business modelMap the offer, customers, delivery, pricing and costs.
Where the model and strategy clashSpot parts that undercut your position, and what that costs.
Designing a model that fitsMake each part support your position at the right scale.
Will it pay, and will it last?Judge whether the model makes money and can survive change.

Who it is for

Founders, product and business leads, strategy and finance teams, and managers who launch or reshape offers. Some understanding of business strategy helps.

How the course runs

How it counts toward an ICA professional certification

Business Model Design counts toward 2 professional certifications. An ICA professional certification is 1 core certification plus at least 2 of the specialized certifications listed for it, in any order. The same specialized certification can count toward more than one professional certification.

A suggested pathway

One way to earn the ICA Product Management Professional Certification: the core certification plus two specialized certifications, including this one.

How you earn your certification

  1. Attend every session in full and take an active part in every practice activity. Attendance is mandatory.
  2. Within 24 hours after class, Agile Visa registers the class and your details with ICA.
  3. ICA emails you to set up or open your ICA profile.
  4. Complete ICA's short post-class survey.
  5. ICA issues your verified Business Model Design certification badge.

Why learn with Agile Visa

Learn by doing

Short inputs, then real practice on one business case. You leave with work you can use.

Practitioner instructors

ICA authorized instructors who have done the work they teach.

Learn on your schedule

Live online across time zones, or a private class for your team.

Trusted worldwide

The largest, most trusted and most respected ICA accredited training provider globally.

Founded 2017. 75,000+ professionals across 140+ countries.

Register your interest

Tell us what you need and we will reply by email. You can also ask for a private class for your team, in person or live online.

Thank you. We have your request for Business Model Design and will reply by email.

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Frequently asked questions

What is the ICA Business Model Design certification?

Business Model Design (IC-BSMD) is a specialized certification from ICA, the International Certification Alliance (formerly ICAgile). Turn a strategic position into a working business model, remove the parts that clash, and check it can pay its way.

How long is the Business Model Design course?

One session of 3 live hours, in person or live online.

Does Business Model Design count toward an ICA professional certification?

Yes. It counts toward the ICA Product Management Professional Certification and ICA Business Strategy Professional Certification. Each ICA professional certification is 1 core certification plus at least 2 specialized certifications, in any order.

How do I earn the Business Model Design certification?

Attend the whole session and take an active part in every practice activity. Within 24 hours, Agile Visa registers the class with ICA. ICA emails you to open your ICA profile, you complete ICA's short survey, and ICA issues your verified Business Model Design certification badge.

Can my team take Business Model Design together?

Yes. Ask for a private class for your team, in person or live online, and tell us how many people and where they are.

Interested in Business Model Design?

Register your interest and we will contact you about dates, or ask for a private class for your team, in person or live online.

Register your interest Ask for a private class WhatsApp us