Data Literacy for Business Professionals
Making data comprehensible to the people who have to act on it. Covers reading data honestly, spotting misleading analysis, and asking better questions of analysts.
Who it is for
Non-technical staff across all functions: managers, analysts, operations, HR, marketing and finance professionals who consume data but do not produce it.
What the course covers
- Data fundamentals: types, quality, sources and what 'clean data' actually means
- Descriptive statistics without the mathematics: what averages hide
- Reading charts critically and recognising misleading visualisation
- Correlation, causation and the errors that cost organisations money
- Asking better analytical questions and briefing an analyst well
- Data governance and privacy basics every employee should know
Frequently asked questions
Who is Data Literacy for Business Professionals for?
Non-technical staff across all functions: managers, analysts, operations, HR, marketing and finance professionals who consume data but do not produce it.
How is the course delivered?
As a live, instructor-led private cohort for your team: 2 day(s), online by default, on site by arrangement, tailored to your industry and tools.
How is it priced?
Per engagement rather than per seat, based on group size, customisation and delivery mode. Tell us your team and goals and you get a written proposal, usually within one business day.
Looking for a certified AI foundation? ICP-FAI, Foundations of AI is the ICAgile-certified companion to every course here. For a phased organisation-wide programme, see the Enterprise AI Readiness Programme, or watch real class feedback from our cohorts.