How is the course delivered?

As a live, instructor-led private cohort for your team: 2 day(s), online by default, on site by arrangement, tailored to your industry and tools.

Per engagement rather than per seat, based on group size, customisation and delivery mode. Tell us your team and goals and you get a written proposal, usually within one business day.

Corporate AI training · AV-AI-12

AI for Sales and Marketing Teams

Using AI to shorten the sales cycle and multiply content output. Every module produces working assets the team can use the following Monday.

2 day(s) liveOnline or on siteTailored to your teamCertificate of completion

All AI courses

Who it is for

Sales representatives, business development, marketing managers, campaign and content teams, and customer success staff.

What the course covers

Prospect research, account intelligence and personalised outreach at scale
Content engine: campaign concepts, copy variants, social and email sequences
Proposal, quotation and RFP response acceleration
Call preparation, objection handling and post-call follow-up automation
Customer insight: analysing feedback, reviews and win-loss data with AI
Guardrails: brand voice, accuracy and disclosure in customer-facing AI content

Looking for a certified AI foundation? ICP-FAI, Foundations of AI is the ICAgile-certified companion to every course here. For a phased organisation-wide programme, see the Enterprise AI Readiness Programme, or watch real class feedback from our cohorts.